Mar 20th 08

Startup and Online Marketing Secrets Exposed

This presentation by Dave McClure is the best concentration of online marketing information I have ever seen.  It is a direct contradiction to my recent rant that startup marketers are too protective of their ideas. Dave is definitely open to sharing his very valuable online marketing insights.  Almost everything you need to know about online marketing is included in the presentation. 

I wish I would have had a presentation like this when I began online marketing. Of course in the mid 90s no one had accumulated this knowledge yet.  

It also expanded my existing knowledge – particularly the last few pages on viral marketing. 

I plan to start following Dave’s blog very closely and I’m sure I’ll learn lots of new marketing tricks.

Posted in Acquiring Customers.

7 Responses to “Startup and Online Marketing Secrets Exposed”

  1. Leo Chen
    Mar 21, 2008 8:14 am

    Thanks for the post Sean. We’re actually working on our marketing strategy & analytics frame work right now and Dave’s presentation was a perfect find.

  2. dave mcclure
    Mar 21, 2008 3:31 pm

    thanks for the kind words sean, and glad to hear you found it useful. any feedback you or others have is always appreciated, as I’m sure there are pieces to improve further.regards & good luck with your blog as well :) - dmc

  3. dave mcclure
    Mar 21, 2008 3:35 pm

    thanks for the kind words sean, and glad to hear you found it useful. any feedback you or others have is always appreciated, as I’m sure there are pieces to improve further. regards & good luck with your blog as well :) – dmc

  4. Sean Ellis
    Mar 21, 2008 11:52 pm

    Thanks Dave.  Glad you saw the post.  I have had a few readers contact me offline and thank me for showing them your presentation.  Of course I just did the easy part sharing the link. 

  5. Kristian
    Apr 27, 2008 12:04 pm

    Great presentation content wise – the first part of the presentation was a bit cluttered in terms of graphics. I really enjoyed all the specific numbers and case studies in the last part of the presentation – you don’t see enough of those posted online. Thanks.

  6. Small Business Marketing
    Jun 7, 2008 4:52 pm

    Insightful presentation.The marketer that learns and implements this increases their odds of success. It parallels what I evangelize to business owners:How does/Why should the customer know you?How does/Why should the customer like you?How does/Why should the customer buy from you?How does/Why should the customer trust you?How does/Why should the customer refer their friends, collegues, and family to you?How does/Why should the customer buy from you again? -Stephaniehttp://BringBuyers.com

  7. PPC Management
    Nov 12, 2008 3:39 pm

    Great job Dave :) Thanks for sharing your strategies and knowledge!

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